Tag: The Perception Brief
-
Why I Dislike Texting — Especially for Business
A Newsletter from The Perception Brief™ Series Why I Dislike Texting—Especially for Business I received a text the other day that read: “Good Afternoon Dian, I hope all is well with you. Wanted to thank you for taking the time to meet with me the other day! It was an absolute pleasure meeting you and…
-
The Telling Truth of Questions
A Newsletter from The Perception Brief™ Series There are many reasons that telling the truth — or being as truthful as you possibly can, including in business situations — is the wise choice. I’m a big fan of full and fair disclosure. That doesn’t mean I always like it. Truth-telling isn’t always comfortable, and it’s…
-
The Power of Visibility: How to Become a Thought-Leader Media Expert
The post highlights a common phenomenon where individuals quoted in media often gain credibility through visibility rather than actual expertise. It argues that many capable professionals remain overlooked due to a lack of public presence. The piece encourages experts to engage Media to amplify their knowledge and visibility, transforming their influence.
-
The Art of a Psychologically Compelling Pitch Deck Explained
A Newsletter from The Perception Brief™ Series In the last newsletter article, Maximize Your Pitch Deck: Elements Investors Want, I shared a few things from having reviewed, edited, written, and tweaked more pitch decks than I can recall. As I said at the start of that article — three thousand corporate presentations, or so, would likely…