Your Fiercest Ally for High-Stakes Decisions

Private counsel for executives and high achievers navigating complex, emotionally-charged situations where perception shapes everything.

A woman with long, straight, silver hair smiling during an interview, while seated opposite a man in a suit, in a well-lit indoor setting with plants in the background.

Dian Griesel has served as a confidant & special advisor to C-suite leaders at more than 400 publicly traded companies | She’s spent 35 years studying the psychology of perception | Managed more than 10,000 high-consequence investor and/or media meetings

The Work

You’re facing a decision that keeps circling your mind. The stakes are high. The variables are complex. And you need a confidential sounding board who sees what others miss.

I help you understand how perception — conscious and unconscious — is shaping your situation before you make your move.

Through our private conversations, we uncover the beliefs, biases, and invisible dynamics at play (both yours and those of counter-parties) in your negotiations, conflicts, leadership challenges, and critical decisions. Whatever is revealed, you’ll still make the final call. But, I’ll ensure you have more insight and information — favorable, unfavorable, or uncomfortable — before you do.

Why Clients Call Me Their “Fiercest Ally”

I read what’s unspoken. Expert in body language, subtext, and the dynamics beneath the surface of every interaction.

I ask the questions that need answers. Unafraid to tactfully address the elephant in the room — the issues everyone senses but no one wants to say aloud.

I operate in high-pressure environments. Shareholder activism, regulatory scrutiny (SEC, FDA, FTC), media crises, internal conflicts, M&A negotiations — I’ve navigated them all.

Everything is confidential. NDAs signed. Nothing shared. Your privacy is non-negotiable.

How We Work Together

Every engagement is tailored. Depending on what you need:

  • Private advisory sessions — One-on-one strategic counsel for personal or professional challenges
  • Perception audits — “Fly on the wall” analysis of your meetings, teams, or communications
  • High-stakes preparation — Before negotiations, board meetings, media appearances, or difficult conversations
  • Team dynamics work — Breaking through barriers when communication breaks down

Plus: If I know someone who can help you achieve your objective, I’ll tell you — and make the introduction.

Who I’ve Worked With…

  • C-suite executives managing investor relations (shareholders), public relations (stakeholders), crises, transitions, reputation challenges, employee issues and their own thought-processes
  • Managing Directors at VCs and Investment Bankers seeking a sounding board and thought partner
  • Founders navigating growth, conflict, or exits
  • Individuals facing career-defining decisions or personal crossroads
  • Companies addressing regulatory scrutiny, shareholder activism, or organizational change
  • Lawyers and Legal teams

Background: I founded and sold two communications companies. Counseled hundreds of clients since 1993. Participated in 10,000+ investor meetings. Developed the Perception Dynamics™ framework — a philosophical approach to understanding how perception drives every outcome. Full bio here.

If You’re Ready…

If you suspect you or your team could be operating at a higher level — or if there’s a decision that won’t leave your mind and you need a safe place to unpack it — this is your invitation.

Schedule a complimentary, confidential consultation. Tell me what you think the issue is. I’ll tell you if and how I can help — or connect you with someone who can. NDA’s signed.

Every conversation is beneficial, whether we work together or not. That’s my guarantee

📞 212.825.3210
📧 Dian@DianGriesel.com
🌐 Dian’s Bio Here

Want to learn more about the impact of perception? Here’s white paper to download: The Executive Brief

Collage of media logos featuring publications like Forbes, NBC, Bloomberg, and more, highlighting extensive media coverage.

Oh hi there 👋
It’s nice to meet you.

Sign up to receive awesome content in your inbox, every month.

We don’t spam! Read our privacy policy for more info.

Request a confidential free consultation.

📞 212.825.3210
📧 Dian@DianGriesel.com
🌐 More Details About Working with Dian


The Blog

Oh hi there 👋
It’s nice to meet you.

Sign up to receive awesome content in your inbox, every month.

We don’t spam! Read our privacy policy for more info.